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Knock 1 minute off your 5km time

The 21 Day Running Challenge that includes a proven training programme with video coaching that GETS RESULTS…

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20TH APRIL 2024

Are you ready to take your running to the next level???

One of the key components of enjoying running is seeing progression. 

To do this you need to train smart and have variety, so not doing the same old things. 

Does this sound like you?

Do you:

  • Want to achieve your running potential

  • Know if you put the work in you see results

  • Get confused with what to do

  • Feel like your relationship with your running is on the rocks!

  • See others loving their running and seeing progress

  • Feel like your running has plateu’d

  • Continually fall off programmes

  • Neglect areas of your training that you know you shouldn’t 

  • Feel like your PB is miles away (pardon the pun!)

  • Need to mix up your training as it’s become boring or not quite where you want it to be. 

If any of these sound like you, the 21 day challenge is your answer 

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No matter where your starting point, your running can improve:

Imagine this:

⭐️ Seeing NEW PB’s at parkrun and other events.

⭐️ Thoroughly enjoying your running when you see regular progress

⭐️ Training with real purpose towards a goal

⭐️ Having variety in your training and not avoiding the things you know you should do but don’t fancy it 

⭐️ Having the motivation and accountability to follow and complete a programme 

⭐️ Building solid foundations to continue to improve at 5km or longer distances.

⭐️ You can have all this, no matter of your age, your running experience, your busy lifestyle/family commitments.  You can improve! 

Let me help you turn this into a reality….

 Are you ready to KNOCK 1 MINUTE OFF  YOUR 5KM?....

....IN JUST 21 DAYS  



The 21 Day Running Challenge that includes a proven training programme with video coaching that GETS RESULTS…

What our Runners say...

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Want to be our next success story?

Do you want to see your RUNNING TIMES IMPROVE?

... of course you do, otherwise you wouldn't be reading this!

The REAL question is -- what is the best way to get quicker?

The ANSWER -- TRAIN SMARTER, we've created the 21 day challenge to see what can really start to happen to your running results when you start training smart.  


What does training smarter mean?

It means covering areas that make a difference, most people think doing a mixture of slower runs, interval and hill training and a bit of strength is enough but it's not.


A good training programme covers more than this.  As part of the 21 days we'll cover broader areas like technique, mindset, balance and coordination, nutrition, and recovery.  Areas where you may know you need to work on but you don't, as all humans gravitate to what they know and like!


So what's included?.....

21 Day Training Programme

Everything laid our for you in a daily workbook, what to do on the training and not training days.  It includes broader area than just running as we'll touch on technique, mindset, nutrition and recovery.

Coaching Videos

Feel supported all the way through as you'll we'll bring the 21 days programme to life through our coaching videos

Lifetime Access to the Online Platform

Everything will be structured and organised for you on the online tool.  You'll be able to record your results so you can monitor progress.

Make friends in the Online Community

Share your progress with other like minded runners who have are on or have done the 21 days. (This community is optional, you do not have to join if want to go alone) 

... and unlimited personalised support and guidance, helping you to see progress and make sure you have a result you are so happy with by the end of the 21 days!

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... but WAIT, we want you to have the best 21 Days so you'll also get these BONUSES

BONUS #1: Pacing and Interval Calculator

Based on your baseline start time, you'll know exactly what pace to run at to improve, and the calculator will work it all out for you so no maths skills needed.


BONUS #2: Downloadable Weekly Planner

Downloadable weekly tracker, that you can either print off or keep on your computer to make sure you are organised for each week.  Tracks progress as you complete all of the tasks! 


BONUS #3: 100% Money Back Guarantee 

If you’re not happy, I’m not happy, therefore you can invest in yourself completely risk free. 

Sign up, dive in and explore the programme then make a decision using the information you have, rather than information you don’t.  


If after the first 3 days after purchasing you feel that it is not for you, I will happily refund your money in full. No questions asked.

Just email in with 72 hours of your purchase for a full refund. This is my guarantee to you.


Get instant access to everything you need to learn how to train properly and increase your ENJOYMENT, CONFIDENCE and LOVE FOR RUNNING so you can be the BEST RUNNER you can be.

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All for less than £2 a day

Our approach to getting you to achieve your running potential...

Our unique approach covers the following areas

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Some quotes from our previous runners...

Thanks for the help especially the running technique pointers which I think I needed the most.  I can feel he difference.  Really pleased with knocking 1 min 32 seconds off my time.

I would definitely sign up again

Before starting I felt I was more of a plodder than a runner and didn't expect the results I had at the end.

If anyone else is thinking about taking part I would recommend it 100%.  The structure and planning was ideal to fit in with busy lifestyles.  I had amazing support from yourself and the others taking part which made the experience even more enjoyable.

Stop wasting your time and start training smarter and achieve your running potential.

Unfortunately getting older does not help running paces, so now is the perfect time to improve your running!

Shock your running club mates and running buddies when they see your running times transform in just 21 DAYS!

Are you ready to KNOCK 1 MINUTE OFF YOUR 5KM?

Hi I'm Jon

I’m an online personal trainer and running coach, I've spent the last 7 years helping hundreds of people succeed with their health, fitness and running goals and seeing what that does for their life in general, typically this include being happier, healthier, have more confidence and energy, and the knock on effects of these are extremely far reaching!


After spending years running, I felt the average, everyday, recreational runner was neglected.  The elite serious runners have coaches or get exposure at their running clubs, beginners have couch to 5k and benefit from running in local groups.  But average runners had nothing, this was evident when at the start of events I saw these runners chatting at the start, rather than warm up (physically and mentally) but at the end they were discussing their performance.   I thought if they are doing that wrong what else are they?


This took me down a route to research and get myself educated to help others.  Fast forward and now I love impacting people’s lives, I get more of a buzz of seeing my clients succeed than myself! 


I have a deep rooted belief that everyone should be able to enjoy running, there are many way to achieve this but seeing improvements is one of the best ways, when have you ever PB’d and not loved it?!


If you’re ready to transform the way you train, see your running results improve, and experience the knock on effect this brings, like having more confidence in your everyday life, I would be honoured to be a part of your journey! 

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Image by Mārtiņš Zemlickis


I’m human too, and I always feel a little nervous before buying anything online, especially from someone I don't know! I want you to feel great about your purchase, which is why I offer a 3-day money-back guarantee.


Sign up and dive in. If within the first 3 days of purchase you aren’t 100% satisfied with your purchase and you feel as though I haven’t delivered great actionable ideas, advice, and insights to help you transform your running, I will happily refund your money in full. No questions asked. 


Just email me anytime in your first week after purchasing, for a full refund. This is my guarantee to you.

Want to know what others are saying about working with us...

Thank you for the last few weeks.  I would never have got today's time without it.

The changes I've made have made a big difference to the way I run

Variety was a big thing for me.  It wasn't just running a distance it was something difference every session.

Brilliant programme that delivers results!! Very well supported, its hard work but if you commit you will reap the benefits.  Highly recommended!!

Yours for just £42
... that works out at just £2 a day

Is the 21 Day Challenge right for you?

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Running coaching is traditionally seen for elite, very serious runners, but I’m changing all that, this is for you if:


  • Runner (or don’t class yourself as a runner but you run!) who can do 5km, it doesn’t need to be pretty, or fast, it doesn't matter on your level of experience, you can be relatively new to running and just got to 5k or you can be very experienced.   You can run 5k between 20 and 40 minutes. 

  • Runner who wants to get faster at 5km (and longer distances, although the focus is on 5km, it’s a great distance to help get faster on the long stuff, and often misunderstood! 

  • Runner who wants to kickstart their running again 

  • Runner who is stuck with their training and wants variety, motivation, accountability.

  • Runner who wants the stress of what to do taken from them as you’ll be given the structure and focus

  • Runner who is going to commit and take action, the results will be worth it!

...and it’s not for:

  • Super fast, bordering elite, competitive runners

  • Runners who are completely brand new to running, you need to be able to complete 5km already, that can be at any pace though!

  • People training for a long distance run (marathon / Ultra) in the next 16-20 weeks

  • Generally moaners and flakers, I want runners who are going to commit to doing something special with their running! 

Here's a RECAP of everything that included in the 21 Day Challenge...

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All for less than £2 a day

  • How ‘good’ a runner do I need to be?
    It doesn’t matter how fast or slow you are. It also doesn’t matter how experienced you are, new runners will benefit from learning the approach early on in the running ‘career’, experienced runners will correct some bad habits, refresh and get accountability to do what they know they should do but aren’t.
  • Where is this based? Is it local to me?
    It’s delivered 100% online so you can join from anywhere in the world.
  • What is the time committment? (I have a busy lifestyle/family)
    We'll create a programme that fits into your life, II know everyone is busy so we'll make sure it doesn't take over your life! Typically you'll be asked to train 3 - 4 times a week.
  • I’m in a running club, can I do this alongside?"
    Yes 100%, I know the social benefits of going to a running club so we'll make sure that it taken into account when designing your programme. We'll discuss what type of sessions you'll typically do at running club.
  • Do you offer refunds?
    Yes I offer a 3 - day no questions asked guarantee. If you are not happy, I'm not either. Just email within 3 days of your purchase and I'll refund you.
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